Search Engine Optimization (SEO) is the process of increasing the ranking (or visibility) of a website in a search engine’s natural results (ie. Google). SEO plays an important role in today’s online marketing as all businesses compete for the “top spot.” In general, the higher ranked a website is on search engines (such as Google or Bing), the more people will click it. While there may be 6 pages of relevant search results for any given topic, the reality is most users rarely go past the first page.
We offer businesses ranging from the Hamilton to Niagara to national locations, an in-depth strategy which utilizes both location and specific keywords related to the industry. We evaluate and execute strategies which focus on both “on” and “off” site SEO. Our programs, proven track record, and team approach will help bring traffic to your website and generate new business leads. Contact us for more info.
Key SEO Stats
1. In 2017, Google accounted for over 79% of all global desktop search traffic, followed by Bing at 7.27%, Baidu at 6.55% and Yahoo at 5.06%.
(Source: NetMarketShare)
2. 61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority.
(HubSpot, 2017) (Source: https://www.hubspot.com/marketing-statistics)
3. 30% of mobile searches are related to a geographical location.
(Google, 2016) (Source: https://www.hubspot.com/marketing-statistics)